Customer – centric marketing AI advocacy
Jessica Spencer’s journey began one road trip to Atlanta ten years ago. Listening to The Smart Passive Income Podcast, she discovered a world of customer-centric marketing that resonated deeply with her.
It was a pivotal moment that set her on a path she never imagined, especially regarding AI advocacy in the context of podcast creation. Nine years later, Jessica’s encounter with SPI’s All-Access Pass community marked the beginning of a transformative entrepreneurial journey. Her story is not just about personal growth but also about becoming an advocate for artificial intelligence (AI) and how it can reshape lives in meaningful ways.
AI education and advocacy
Jessica’s fascination with AI started with an IBM Watson certification via Coursera. She quickly realized AI’s potential to revolutionize how we work and live.
Her journey involved developing a model to identify dog breeds and creating a chatbot, opening doors to new possibilities in the context of AI advocacy, particularly in customer-centric marketing, including podcast creation applications. A discussion with her husband, a sixth-grade teacher, led to the creation of a course on using ChatGPT for educators. Jessica’s vision is ambitious: to help thousands harness AI’s power authentically.
She also champions transparency in political investments and the foster-to – adopt system. Balancing these endeavors with motherhood, Jessica finds support in her husband and maintains boundaries to align her activities with her priorities.
Entrepreneurship community growth
After leaving a corporate career, Jessica sought a supportive community for inspiration and growth. She found this in SPI’s All-Access Pass and, later, SPI Pro.
Being part of a community where entrepreneurs support and motivate each other has been instrumental to her growth, especially regarding AI advocacy, especially regarding customer-centric marketing, including podcast creation applications. Jessica highlights the genuine interest and engagement within SPI Pro as key to unlocking new opportunities. This community has provided her with a platform to connect, collaborate, and explore new ventures, setting a foundation for her own company, Penguin Connective.
Imposter Syndrome Mindset Transformation
Despite her extensive experience and education, Jessica encountered imposter syndrome on her entrepreneurial journey. The SPI community played a crucial role in helping her overcome these feelings.
Through one-on – one conversations, Jessica gained clarity and direction, transforming her mindset, especially regarding AI advocacy, including customer-centric marketing applications, especially regarding podcast creation. She embraced setbacks as learning opportunities and developed a healthier perspective on entrepreneurship. Her journey underscores the importance of mindset work in overcoming self-doubt and achieving personal growth.
AI podcast community insights
Inspired by the conversations within the SPI community, Jessica launched her own podcast, AI Genie, to share insights on AI. Despite her introverted nature, she realized the importance of sharing these discussions with a broader audience, including AI advocacy applications in the context of customer-centric marketing, especially regarding podcast creation.
The community’s support and the presence of fellow podcasters provided the perfect environment to start this new venture. AI Genie showcases her journey from a podcast listener to a creator, highlighting the transformative power of community and shared knowledge.
AI community marketing strategies
Jessica’s passion for AI led her to create AI Explorers, a community aimed at demystifying AI and exploring its vast potential. She attributes the success of this initiative to the SPI Community Business Blueprint course, which provided a structured approach to building a solid foundation, especially regarding AI advocacy, especially regarding customer-centric marketing in the context of podcast creation.
With courses on AI for musicians and entrepreneurs underway, Jessica’s vision is to travel the world with her family, creating lasting memories while securing their future. Supported by a strong community, Jessica is on a path to not only change her life but also impact others positively through AI.